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Why Germany Demands More From Your OEM Partner in 2026 German consumers spent roughly €630 per person on clothing annually, and the country consistently ranks as one of Europe’s largest fashion import markets. That purchasing power is real, but so...
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Germany Is Not a Forgiving Market for Sourcing Mistakes Clothing is the single most purchased category in German e-commerce. Custom apparel and accessories account for a significant share of that volume — and German consumers are meticulous. Return rates in...
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